#64 – How to Increase Morality
There is one thing in life that you must never lose sight of, and that is your moral compass. This must always be pointing in the right direction. Always. See, marketing will get you into the door, but substance is what’s going to keep you there. You must work on your integrity and character first, and then everything else will follow, whether it’s building a business or building relationships. Your character, your integrity – that’s what is going to keep you there as a person, as a business.
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