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Marketing Using Free Giveaways

Marketing Using Free Giveaways

Marketing Using Free Giveaways

A free book, PDF, video, or other piece of content is a great way to draw in your audience.

However, physical products that you give away are far better than digital ones.


People like to hold things in their hands. They like to touch, feel, and see.

The internet is almost this invisible thing. If the plug was pulled on the internet, millions of lives would be destroyed, but you would then just carry on with your affairs in the brick-and-mortar version.

You still eat out at restaurants…you can’t do that online.

You’d shop in Wal-Mart as opposed to ordering from Amazon.

Guess what?

People love free things, but they love free things that they can hold in their hand much more.

A free PDF is not value anymore, it’s burdensome.

How many free PDF’s have you passed up?

Even if you have the most valuable piece of online content, odds are, it’s just not as enticing to someone as free perfume, a watch, an iPad, or a car. Physical, tangible goods hold much more weight in somebody’s mind. Why?

Barriers of entry.

We know physical goods cost something to make.

Digital products don’t.

Anyone can write a PDF.

That’s why I urge you to write an actual book and obtain a physical copy of it.

If you’re a content creator, it’s imperative to have something you can give for free to people.

This is leverage.

Not only do they get to understand what you’re about and what you do if they read it, but it sits on their bookshelf to look at, regardless, and that’s 24/7 advertising in someone’s home.

At Jarbly, we can help you with the publishing process. Once you retain us as your marketing firm, we help you with content writing, graphic design, and the whole publishing process so you have physical copies in your hand.

“Even if you have the most valuable piece of online content, odds are, it’s just not as enticing to someone as free perfume, a watch, an iPad, or a car.”
– Jaret Grossman – Owner, Jarbly

Take a look at Las Vegas. No one does this better than them.

They give away free cars, free bottles of alcohol, free hotel rooms just to bring you into their casino. They know you’ll gamble and spend more than what they spent in luring you in.

But they’re not stupid…

They know who to target. They target people who play the slots far more than the people who play the tables.

Why? They know the odds of winning on the slot machine compared to the table games.

Know your audience in terms of who will actually spend with you.

Don’t just give your free products (that cost you money) away to anyone, but segment your audience. Know your email list. Track their behaviors.

Then, give the most likely audience (it’s never a guarantee) some free stuff to lure them in.
If you would like to hop on a call with us to go over things related to business, please schedule a time here. We do a one hour deep dive where we go over your needs as it relates to business expansion.

To get started with consulting, reach out to us:

Phone – (800) 773-1523

Email – consulting@jarbly.com

Get Started with Consulting. – Hire Us Now – Get Started with a One Hour Call


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© 2024 JARBLY LLC is a national brand operating through itself as a Limited Liability Company in the State of FL and works with a number of professionals located throughout the country to provide client related professional services. JARBLY LLC does not guarantee the accuracy of any of the information disclosed in this website or any materials sent including listing information including but not limited to details surrounding a business or listing or property. It is important if you transact with JARBLY LLC in any capacity, you consult a legal professional. The officers, agents, directors, or principals of JARBLY LLC are not licensed attorneys. While the principal of JARBLY LLC is a licensed real estate associate, he is not an attorney. JARBLY LLC is not a registered broker-dealer under U.S. securities laws. For more details on the nature of working together please review our disclaimer at https://jarbly.com/disclaimer and make sure to consult professional legal counsel regarding transactions to be in compliance in accordance with relevant local regulatory and legal requirements.

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Long over are the days where someone calls a realtor to use that realtor. Real estate has changed because everyone has the apps on their phone and the market including the properties you have access to on MLS are also at their fingertips. They want to see a property they found. You have to be the realtor who gets in front of them when they’re ready to make a purchase. We have systems that deploy where the puck is going.
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